Icon basics
Icons are symbols that should be simple and easy to understand by most (if not all) regions and always paired with copy. Use them sparingly and with intention—not as decoration or as a substitute for illustration. We did the work for you creating our icon library, so there’s no need to create your own.
Design considerations
Icons can be placed on solid color backgrounds, within branded shapes or inside circles. In any case, backgrounds should come from our core or secondary color palette. Refer to our
color page for specific guidance on color.

Select a background color with high contrast to the icon

For brand shapes, use colors from our core or secondary palettes

For circles, use colors from our core or secondary palettes
Icon styles
There are two sets of icons: brand and product. Brand icons represent objects that are outside of product or abstract concepts, while product icons refer to our features and product experience. For brand design or marketing, you can draw from either set to use the icon you need.
Brand
We’ve created these to represent actual objects that live outside of Slack or abstract concepts, like coffee or collaboration. You’ll see brand icons across our website, in emails or at our events.

Product
We’ve created these to represent actual objects that live outside of Slack or abstract concepts, like coffee or collaboration. You’ll see brand icons across our website, in emails or at our events.

Usage
